Digital Marketing Certificate
What you will learn in the Digital Marketing Certificate Program
You will learn how to use modern technologies, including artificial intelligence (AI), in digital marketing. Classes in digital marketing, content marketing, and integrated marketing communications will help you acquire invaluable knowledge and skills required to succeed in the modern marketing world, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, AI in marketing, content marketing, and more.
What you can do with a Digital Marketing Certificate
This certificate program is ideal for undergraduate students seeking or already working in digital marketing jobs. You’ll gain important skills related to operating in a digital environment and marketing campaign management. You’ll also develop important career skills like speaking, writing, teamwork, critical thinking, and professionalism.
Degree Requirements
| MKT 204 | Principles of Marketing | 3 |
| MKT 340 | Digital Marketing | 3 |
| MKT 342 | Content Marketing | 3 |
| MKT 454 | Integrated Marketing Communications | 3 |
| Total Credit Hours: | 12 |
Total Credit Hours: 12