BBA – Bachelor of Business Administration

Program Goals

  1. Communicate effectively.
  2. Know and properly analyze ethical issues faced in business.
  3. Have a regional and global perspective of business and appreciate the growing diversity of all stakeholders.
  4. Understand the regulatory and legal aspects of business and their impact on business decisions.
  5. Demonstrate the ability to solve business problems (supported by appropriate analytical and quantitative skills).
  6. Recognize the strategic importance of information systems and demonstrate the ability to apply technologies for improving business processes.
  7. Be competent in their discipline.

Assessment Procedures

The School of Business Administration systematically assesses all BBA programs as a basis for program improvement and quality assurance. Measures used include the following:

Assurance of Learning Assessment for BBA Program

Bachelor of Business Administration (BBA)

All students choosing the BBA must complete a 27-credit hour track which should be selected from the following fields of study and approved by the academic advisor:

Accounting

Business and Information Technology Education

Computer Information Systems

Economics

Finance

General Business

Management

Marketing

Small Business Management and Entrepreneurship

Program Requirements

The following core and distribution courses must be completed for all BBA tracks.

General Education Core

FYS 101First Year Seminar

3

ENG 100Writing I

3

ENG 200Writing II

3

COMS 108Fundamentals of Speech Communication

3

One of the following:

MATH 152College Algebra

3

MATH 174Pre-Calculus Mathematics

3

MATH 175Calculus I

4

Total Credit Hours:15

General Education Distribution Courses

HUM IHumanities

3

HUM IIHumanities

3

NSC INatural Sciences (Life Sciences)

3

NSC IINatural Sciences (Physical Sciences)

3

SBS ISocial and Behavioral Sciences

3

ECON 201Principles of Macroeconomics

3

BBA 499CStrategic Management

3

Total Credit Hours:18

Refer to the General Education section for a complete listing of general education requirements.

Business Qualifying Courses

BBA 295Business Communication

3

CIS 211Software Tools for Business

3

MKT 204Marketing

3

MNGT 201Principles of Management

3

Total Credit Hours:12

Business Prerequisite Course

ACCT 281Principles of Financial Accounting

3

ACCT 282Principles of Managerial Accounting

3

BBA 261Business Law and Regulations

3

ECON 201Principles of Macroeconomics

3

ECON 202Principles of Microeconomics

3

Total Credit Hours:12

ECON 201 is an SBS II exchange counted in general education.

Upper Core BBA Courses

Students must be admitted to the School of Business Administration program to register for upper division business core courses. Admission requires completion of the business qualifying courses and a cumulative Morehead State GPA of at least 2.25 for all MSU and transfer courses.

CIS 311Management Information Systems

3

FIN 360Business Finance

3

BBA 315Quantitative Analysis for Business

3

BBA 350Entrepreneurship & Innovation

3

BBA 363Ethical Decision Making in Business

3

BBA 370Operations & Service Management

3

BBA 380International Business

3

BBA 475Leadership Development

3

BBA 499CStrategic Management

3

MATH 305Business Statistics

3

Total Credit Hours:27

BBA 380: (or international cooperative education, or international exchange course experience)

BBA 499C: The capstone is counted in general education.

Business students may:

  1. Apply the six semester hours of free elective credits to accounting, computer information systems, economics, finance, management, marketing, small business management and entrepreneurship and general business courses.
  2. Apply the six hours of free electives toward any 100-499 level course at the University.
  3. Complete a second track.

Total Credit Hours: 121