Social Media Minor

The purpose of the social media minor is to prepare students for opportunities to use social media as part of strategic messaging and marketing campaigns for many entities such as service groups, volunteer organizations, for-profit companies, public relations and advertising agencies, and many others as well.

Social Media minors will:

1. Be able to communicate professionally in written, oral and visual forms.
2. Demonstrate creative skills in social media production.
3. Be able to select social media channels and apply appropriate technology for the dissemination of strategic communication content.
4. Have knowledge of the legal and ethical rights and responsibilities of social media content providers serving diverse populations.
5. Demonstrate critical and strategic thinking when developing and responding to social media messages.
6. Demonstrate strategic communication skills needed for responsible team leadership and participation in social media endeavors.

Social Media Minor Requirements

Core Requirements

COMS 110	Strategic Messaging	3
CVM 140	Field Production Practices	3
CVM 201	Media Writing	3
MKT 204	Marketing	3
COMS 333	Social Media and Community	3
MKT 340	E-Marketing and Social Networking	3
CVM 410	Social Media Strategies	3

Total Credit Hours: 21