Sport Management Area - Bachelor of Arts
The mission of the sport management program is to offer high quality educational experiences to cultivate students' sport management, marketing, communication and financial skills. These skills are developed in an environment that promotes sound decision-making based on social, psychological and international foundations, recognized management principles, as well as the ethical and legal impact of such decisions. The skills developed provide students with the opportunity to analyze, synthesize and communicate information in a dynamic global sport industry.
Program Competencies
The student will demonstrate competencies in the following areas:
- Demonstrate an understanding and application of sport management content and concepts.
- Demonstrate an understanding of other disciplines and how they relate to sport management.
- Demonstrate the ability to be an effective decision maker in the sport business process.
- Demonstrate the skills and techniques (including technology) needed for a successful career in sport management.
- Demonstrate the knowledge and activities necessary to serve a diverse sport consumer population.
- Demonstrate the knowledge and skills necessary to effectively manage a sport or physical activity organization.
- Demonstrate appropriate communication skills, both written and verbal, with various sport management constituencies.
- Demonstrate the ability to evaluate sport or physical activity programs, products and services.
- Demonstrate the ability to work effectively as an individual and as a member of a team.
These competencies align with the NASPE/NASSM Sport Management Program standards.
Assessment
Senior capstone course
Program Requirements
General Education
| SPMT 499C | Senior Capstone | 3 |
| Total Credit Hours: | 36 |
Area Requirements
Core Electives Requirements
Choose 21 hours from the following list based on their interests and career objectives.
| ACCT 281 | Principles of Financial Accounting | 3 |
| BBA 261 | Business Law and Regulations | 3 |
| BBA 295 | Business Communication | 3 |
| CIS 311 | Management Information Systems | 3 |
| ECON 201 | Principles of Macroeconomics | 3 |
| ECON 202 | Principles of Microeconomics | 3 |
| MNGT 201 | Principles of Management | 3 |
| MNGT 311 | Human Resource Management | 3 |
| MNGT 362 | The Legal Environment and Business Practices | 3 |
| MNGT 417 | Management and Marketing of Public and Nonprofit Organizations | 3 |
| MNGT 465 | Organizational Behavior | 3 |
| MKT 204 | Marketing | 3 |
| MKT 340 | E-Marketing and Social Networking | 3 |
| MKT 354 | Consumer Behavior | 3 |
| COMS 290 | Conflict and Communication | 3 |
| COMS 333 | Social Media and Community | 3 |
| COMS 340 | Event Planning and Public Relations | 3 |
| COMS 382 | Public Relations Principles | 3 |
| CVM 492 | Media Law and Ethics | 3 |
| Total Credit Hours: | 21 |
Sport Management Requirements
| SPMT 100 | Introduction to Sport Management | 3 |
| SPMT 102 | Diversity in Sport and Physical Activity | 3 |
| SPMT 200 | Management of Sport and Physical Activity Programs | 3 |
| SPMT 204 | Sport Finance | 3 |
| SPMT 206 | Ethics in Sport and Physical Activity | 3 |
| SPMT 304 | Sport Economics | 3 |
| SPMT 307 | Sport Marketing | 3 |
| SPMT 309 | Risk Management in Sport and Physical Activity | 3 |
| SPMT 310 | Governance in Sport | 3 |
| SPMT 380 | Media Relations in Sport and Physical Activity | 3 |
| SPMT 402 | Planning, Designing, and Managing Sport and Physical Activity Facilities | 3 |
| SPMT 430 | Sport in a Global Society | 3 |
| SPMT 450 | Field Experience Preparation | 3 |
| SPMT 471 | Sport Management Internship | 12 |
| SPMT 480 | Legal Aspects of Sport Physical Activity | 3 |
| SPMT 481 | Employee Service Management in Sport and Physical Activity Settings | 3 |
| SPMT 482 | Current Issues in Sport Management | 3 |
| Total Credit Hours: | 60 |
Free Electives
Students may wish to take SPMT 476. This course is not part of the 60-hour sports medicine requirements, but can be used as a general elective.
Total Credit Hours: 120