Marketing Minor

Marketing Minor Requirements

Core Requirements

Complete the following:
MKT 204Marketing

3

MKT 354Consumer Behavior

3

MKT 365Services and Relationship Marketing

3

Total Credit Hours:9

Electives

Choose twelve hours (four courses) from the following:

MKT 325Marketing Ethics and Social Responsibility

3

MKT 340E-Marketing and Social Networking

3

MKT 345Marketing Strategies for Small Business

3

MKT 350Professional Selling

3

MKT 375Sustainable Marketing

3

MKT 380Corporate Marketing Strategies

3

MKT 451Retail Marketing

3

MKT 452Marketing Research and Analysis

3

MKT 454Integrated Market Communication

3

MKT 455Advertising Principles and Processes

3

MKT 469International Marketing

3

MKT 495Marketing Strategies

3

Total Credit Hours:12

Total Credit Hours: 21